DR is Denmark's national broadcasting corporation and Aftenshowet (The Evening Show) is the weekday journalistic talk show, which broadcasted live from City Hall Square in Copenhagen.
 
DR Design (DR's in-house agency) wanted to promoted the beginning of a new season by posting a 25 meter billboard at the City Hall Square, and contacted creamwork for specialist knowledge on big scale retouch and image manipulation. Details on such a huge image at street level are more noticeable than usual, and they needed a retouch partner specialized in high quality Photoshop work who they knew wouldn’t miss a single detail.

Watch the “making-of” video below.

Retouch, Image Manipulation, Postproduction and Artwork: Niklas Blangsted
Photographer: Agnete Schlichtkrull
AD and Layout: DR design
Client: DR

Making of the billboard:
Final billboard on site downtown Copenhagen Denmark:

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